Golden Rule
A signed written buyer representation agreement is required before any live tour (in-person or virtual).
📋 Before Any Live Tour
- Confirm a signed buyer representation agreement is on file for this client
- Verify compensation is stated as a specific number or percentage using objectively ascertainable language
- Obtain signatures before any property access
- Do not collect signatures during or after a tour
- Log the agreement in your CRM and attach the PDF to the client record
- Note agreement start date, end date, and any exclusivity clauses
💻 Virtual Tour Requirements
- FaceTime or WhatsApp video walkthroughs with live agent commentary
- Zoom-based tours with Q&A
- Hybrid or VR experiences that include real-time agent guidance
- Pre-recorded videos, 360° tours, and listing media that a buyer views on their own
Record Keeping
- Log the date, time, and platform for any live virtual tour
- Add a short note in the client file
🏠 Open House Exception
- ✓ Attend open houses freely
- ✓ Ask basic property questions
- ✓ Receive marketing materials and disclosures
Do not provide personalized advice or advocacy without an agreement in place.
"By signing the open house register, you acknowledge that no buyer representation relationship is created. The hosting agent represents the seller exclusively."
📅 After Tours & Ongoing Practice
- Review agreement expiration dates each month and renew as needed
- If compensation changes, execute a written amendment before continuing services
- Document communications and keep a clear audit trail for live virtual tours and showings
Typical first violation for touring without an agreement
Compensation and agreement violations may implicate broker liability
Risk for repeat violations
Always review your local MLS handbook.