Proven marketing playbooks, real-world case studies, and smart AI applications for real estate agents, brokers, and founders.
Last updated: September 8, 2025 Best real estate lead generation companies in 2025 (USA) — this guide compares pricing, lead quality, exclusivity, contracts, and ROI…
Last updated: September 1, 2025 Real estate agents spent an average of $480 per lead in 2025, yet only 2-3% of those leads convert to…
Last updated: August 31, 2025 Picture this: You close a $400,000 home sale and earn a $12,000 commission. Then you write a $4,800 check to…
Last updated: September 1, 2025 Google reports that 76% of people who search for something nearby visit a business within a day (Think with Google)…
Last updated: August 31, 2025 Agent spend varies widely; surveys show many agents spend $0–$250 monthly on lead generation, while growth-focused teams often budget $600–$1,000…
Last updated: August 27, 2025 Methodology & Sources We calculate Cost-per-Closing (Cost/Close) using current public pricing wherever available. Because vendor pricing varies by ZIP and…
Last updated: August 24, 2025 The way NYC buyers compensate their agents changed in 2024–2025. MLSs stopped publishing offers of compensation, written buyer-rep agreements became…
Last updated: August 24, 2025 60-Second TL;DR: The Three Must-Know Rules Golden Rule: Any live tour (in-person or virtual) with a buyer requires a signed…
When a buyer searches “best realtor near me,” they’re not just browsing—they’re deciding who to call. If you’re not in Google’s local map pack, you’re…
TL;DR: 10 Must-Have Elements for High-Converting Home Valuation Pages Quick Checklist for Busy Agents & Brokers: ✅ Compelling headline with benefit + timeframe (“Get Your…
