Last updated: August 24, 2025 60-Second TL;DR: The Three Must-Know Rules Golden Rule: Any live tour (in-person or virtual) with a buyer requires a signed…
Last updated: August 23, 2025 Introduction Picture this: A potential client searches “real estate agent near me” on Google. Your competitor appears at the very…
Last updated: August 22, 2025 What Changed in NYC Buyer Representation • Written buyer agreements are required before any tour, in person or virtual, for…
When a buyer searches “best realtor near me,” they’re not just browsing—they’re deciding who to call. If you’re not in Google’s local map pack, you’re…
TL;DR: 10 Must-Have Elements for High-Converting Home Valuation Pages Quick Checklist for Busy Agents & Brokers: ✅ Compelling headline with benefit + timeframe (“Get Your…
Picture this: You’ve just hosted a successful open house. Twenty-three potential buyers walked through your property, business cards exchanged, genuine interest expressed. You pack up…
Right now, as you’re reading this, someone in your market area is searching “homes for sale near [your neighborhood]” on their phone. They’re pre-approved, motivated,…
Last updated: August 15, 2025 This guide is general information for NYC real estate professionals. It is not legal advice. Check REBNY/MLS rules and your…
When a buyer searches “best realtor near me,” they’re not just browsing—they’re deciding who to call. If you’re not in Google’s local map pack, you’re…
You have a good home to sell and seconds to earn a showing. Most listings sound the same because they start with features and skip…
